Poster Display
An oversubscribed run for a small St Albans theatre
Trestle Theatre Company
Poster Sites You Control
You choose the duration. You choose the outlets.
A poster site is a booked display position where your poster is mounted for a set period. iDO places posters on premier 4 sheet and 6 sheet sites, shop windows, venue point of sale and arts audience boards, with the client choosing duration and outlets. Every site is photographed as proof.
You Pick The Sites
Premier positions, your duration, your outlets.
4 And 6 Sheet
1016 x 1524mm and 1200 x 1800mm.
Photographed Proof
Every poster, dated and GPS tracked.
How do poster sites work?
A poster site is a booked position, not a bulk drop. On iDO premier poster sites the client controls the duration and picks the outlets. Posters are mounted, checked and photographed on site.
Where can my posters go?
Poster sites run from premier 6 sheet positions to neighbourhood boards, shop windows, venue point of sale and arts audience sites. iDO holds poster sites in the places visitors already stand: theatres, galleries, museums, cafes, bars, shops and heritage attractions.
How is a poster site negotiated?
iDO teams are local to their own areas and agree each position with the site owner in person, for a named run length. Placement is then photographed and GPS tagged. You see the window, wall or board your poster is on.
| Format | Size in millimetres | Where it works |
|---|---|---|
| 6 sheet | 1200 x 1800mm | Premier sites, high footfall retail and transport frontage |
| 4 sheet | 1016 x 1524mm | Neighbourhood boards and forecourt positions |
| A0 | 841 x 1189mm | Venue foyers and large window display |
| A1 | 594 x 841mm | Arts audience sites and theatre boards |
| A2 | 420 x 594mm | Shop windows and community boards |
| A3 and A4 | 297 x 420mm and 210 x 297mm | Point of sale, counters and noticeboards |
Poster Sites, asked.
What size is a 4 sheet poster site?
A 4 sheet poster measures 1016 x 1524mm. A 6 sheet measures 1200 x 1800mm. Both are standard UK out of home formats. iDO also runs the A series on poster sites, from A0 at 841 x 1189mm down to A4 at 210 x 297mm.
How long does a poster stay up?
On iDO premier poster sites the client sets the duration and chooses the outlets, so a run can be a fortnight, a month or a full season. Shop window and point of sale sites are agreed site by site. Every display is photographed on the date it goes up.
How much do poster sites cost?
Poster sites are quoted per site per cycle rather than per thousand. The price moves with format, the number of outlets, the length of the run and whether the position is premier or neighbourhood. iDO quotes against your catchment, not a flat rate card.
Can I get posters into arts venues?
Yes. iDO runs arts audience poster sites in theatres, galleries, museums and independent venues, and has worked with the Royal Albert Hall, the Design Museum and Trestle Theatre. Give iDO the catchment and the audience and the sites are negotiated for that run.