Proof Of Distribution, Live
Every route tracked. Every display photographed.
Live-It is the reporting system from iDO (Info Display OOH Ltd). It shows the GPS trace of every walked route, timestamped geo located photographs of your print on display, and every replenishment, on a dashboard you open mid campaign rather than a PDF afterwards. Over £250,000 invested.
GPS Tracked
Every route walked, traced and timestamped.
Photographed Proof
Geo located pictures of your print in place.
Live Dashboard
Open it mid campaign, not months later.
How do I know my leaflets were actually delivered?
You see the route. Live-It records the GPS trace of every walk, then pins a timestamped geo located photograph of your leaflet on display at each site. No sampling, no signature on a docket.
Can I see distribution reporting while the campaign is running?
Yes. The Live-It dashboard is live from day one and you hold the login. Most reporting in this industry arrives as a PDF after the money is spent. This one arrives while you can still act on it.
What does a distribution audit cover?
A distribution audit from iDO reconciles print issued against print displayed. Routes, sites, photographs, replenishments and stock returned, all in one export. Over £250,000 has gone into the system that captures it.
| Proof | What it shows | When you get it |
|---|---|---|
| GPS route trace | The walked or driven line, point by point | Within 24 hours of each round |
| Geo located photograph | Your print on display, with venue coordinates | At every install and every refill |
| Timestamp | Date and time of each placement, to the minute | Live on the dashboard |
| Replenishment record | Stock left, stock refilled, per site per cycle | Every cycle, typically 2 to 4 weeks |
| Site list | Venue name, type and location for every point on your campaign | At booking, updated live |
| Campaign audit | Full export of all of the above, reconciled at close | Within 5 working days of the end date |
Live-It Reporting, asked.
What is proof of distribution?
Proof of distribution is documented evidence that print was delivered and displayed: a GPS trace of the route, a timestamped geo located photograph of the material in place, and a record of every replenishment. iDO supplies all three through Live-It, backed by over £250,000 of investment.
How does GPS tracked distribution work?
Every iDO distributor carries a tracked device that logs the walked or driven route point by point. The trace is matched to the site list, so each drop is tied to a location and a time. You see the map on the Live-It dashboard, not in a summary written afterwards.
Can I audit a leaflet distribution campaign?
Yes. iDO exports a full distribution audit at campaign close: routes walked, sites covered, photographs of display, replenishment per cycle and stock reconciled. It arrives within 5 working days of the end date. The same data is visible live throughout, so nothing is reconstructed after the fact.
How often is campaign reporting updated?
Live-It updates as the work happens. Route traces and photographs appear within 24 hours of each round, and replenishment records update at every refill, typically every 2 to 4 weeks. iDO runs 60+ distribution centres, so reporting comes from the local team that did the work.
